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There is no Abundant Mindset and benefits which flow from that, or Enlightened Business and the benefits which flow from that, without personal transformation, and as glamorous as 'personal transformation' may sound, the process itself is painful, messy and anything but.
I'm not sure how many people, including most women, have really observed the birthing process. I have, 3 times ;) - it's not a pretty sight - and although mothers talk about the pain, blood, guts and mess, it's soon forgotten in the joy of a new life.
Personal transformation is much the same, but unfortunately there is this naive idea that the process is all rose petals and harps. Most are completely unprepared for the crisis that comes with personal transformation - and here we need to create a distinction between a 'stuck crisis' and a 'growth crisis' - they both feel the same, and without knowing the context, it would be almost impossible to tell them apart.